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Blueshift Ideas Talks Google+ And Ad Dollars

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Blueshift Ideas is out with a series of tweets discussing Google (NASDAQ: GOOG), and its new social networking site, Google+.

The San Francisco-based research firm said that Google+ puts Google into a unique position to "integrate customer data to draw targeted ad dollars." The firm also notes that customer analytics from Google+ are being seen as an asset to draw ad dollars to Google. Google+ is also generating incremental ad revenue during its experimental stage.

The firm also notes that social media companies and its executives are "excited by opportunities from Google+'s array of targeted, personalized advertising capabilities."

Blueshift notes that mobile advertising could be the next form of advertising to take off, and Google+'s services will continue to expand Google's dominance in mobile advertising.

At last check, shares of Google were up $1.88 to $535.91, a gain of 0.35%‎.

 

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