Hudson Square Says Zynga's Acquisition is a Positive Move
In a research report published today by Hudson Square, Zynga Inc. (NASDAQ: ZNGA) made a good move by acquiring “Draw Something” game developer OMGPOP.
According to Hudson Square, “While financial terms were not disclosed, we see the move as a positive: 1) The OMGPOP team is well regarded and uniquely creative in our view, 2) adds another hit franchise to the roster with we believe a strong monetization profile, 3) provides Zynga with a foothold in the fast growing NY digital media / social scene.”
Hudson Square maintains its Buy rating on Zynga, which closed yesterday at $13.72.
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Posted-In: Hudson Square Research OMGPOPAnalyst Color Reiteration Analyst Ratings