Twitter's 10,000 Characters Isn't Enough To Make More People Invest
Earlier this week, Re/code reported that Twitter Inc (NYSE: TWTR) is considering building a new feature that would expand a tweet's character limit to 10,000; tweets currently stand at 140 characters.
The new initiative is dubbed "Beyond 140."
Re/code noted that Twitter's Direct Messages product already has a 10,000 character limit, making a potential expansion of the Tweet limit not a complete surprise. The publication added there is no launch date and the character limit could fluctuate before a final roll-out. CEO Jack Dorsey later released a letter confirming the news.
Would this make people any more likely to invest in Twitter's stock?
Benzinga conducted a Twitter poll and 66 percent of the 655 voters said "No" -- 10,000 character initiative does nothing for their investing purposes. While 23 percent voted "Yes" it would make them more likely, 11 percent did vote that they were "thinking about."
Does Twitter's 10,000 character limit make you any more likely to invest? $TWTR #Twitter10k
— Benzinga.com (@Benzinga) January 6, 2016
On Wednesday, Morgan Stanley said, "Users have essentially raised the limit themselves by using screenshots so they might as well index that text to make it searchable."
The Beyond 140 move "is a plan to host content inside TWTR's walled garden rather than linking to blogs and other websites." The analysts believe that this move could transform Twitter into a public blogging platform, from one that is currently "well-suited to quips and breaking news headlines."
Shares of Twitter recently traded at $21.25, down about 0.4 percent on the day. The stock opened the week above $23.
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