'Barbie' Inches Closer To $1B Milestone In Global Box Office Triumph
The “Barbie” movie from Warner Bros. Discovery (NASDAQ:WBD) and Mattel (NASDAQ:MAT) is on track to hit $1 billion at the global box office, CNBC reports.
With a current tally of $916.1 million, the film is expected to reach the billion-dollar benchmark before Monday. This achievement will make Greta Gerwig, the film’s director, the first solo female director to reach this feat.
“Barbie” will also be the first billion-dollar film for Warner Bros. Discovery, which was formed in 2022. The film’s success comes at a time when studios have struggled to connect with audiences, with many adult-aimed blockbusters underperforming.
Despite ongoing writers and actors strikes that have impacted Hollywood, “Barbie” has not seen a dip in ticket sales. Analysts expect the film to continue attracting audiences throughout the summer season.
Related Link: If You Invested $1,000 In Mattel Stock When ‘Barbie Girl’ Song Was Released, Here’s How Much You’d Have Today
Photo by Fred Duval on Shutterstock
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