Survey Shows One In Five Americans Are Willing To Go Into Debt For The iPhone 15 Series
A recent survey reveals that one in five Americans would willingly incur debt to purchase Apple Inc‘s (NASDAQ:AAPL) latest iPhone 15 series handset.
What happened: A survey conducted by WalletHub discovered that 20% of participants consider it worthwhile to go into debt to own a new iPhone. This is half the 40% who plan to buy a new 2023 iPhone model.
Interestingly, the survey also found that nearly 40% believe paying off a newly purchased handset in installments is better, indicating a preference for financing options.
See Also: Apple iPhone 15 Series With USB-C, Tetraprism Camera Announced: Check Price And Availability Details
Furthermore, the survey highlighted the social pressures surrounding phone ownership, with ‘phone shaming’ prevalent amongst younger demographics. It revealed that not possessing an iPhone could be perceived as a sign of financial struggle.
However, not all views were positive towards the Apple Inc. (NASDAQ:AAPL) brand. Around 60% of respondents stated they’d try a budget carrier, while 75% believed the new iPhone models are overrated. Over half of the participants felt that Apple doesn’t pay a fair amount in taxes.
The survey included 240 online respondents across the U.S., with data normalized by age, gender, and income to reflect U.S. demographics.
Image Source – Shutterstock
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