Herbalife Becomes Sponsor of Soccer Club

Herbalife Ltd. (NYSE: HLF) announced an agreement to become the Official Nutrition Sponsor of Argentina’s Club Atlético Lanús. The agreement includes having the Herbalife name on the front of both the soccer and basketball team jerseys.

In addition to jersey placement, the one-year agreement gives Herbalife signage and branding rights throughout the team’s stadium. Members of Herbalife’s Nutrition Advisory Board will work with the players to help educate them on sports nutrition.

The company is sponsoring over 150 athletes, teams and sporting events this year. It sponsors a number of leading soccer teams around the world, including FC Barcelona, LA Galaxy, Valencia CF, Schalke04 in Germany, Pumas of Mexico and Brazil’s Santos, as well as the American Youth Soccer Organization (AYSO) in the U.S.

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