advertising revenue

Meta Platforms Inc. (NASDAQ:META) could potentially generate over $10 billion in annual ad revenue from its WhatsApp messaging service by 2028, according to an analyst. What Happened: Evercore ISI analyst Mark Mahaney estimated that if Meta could secure an average advertising...

Snapchat parent company Snap Inc (NYSE: SNAP) showed strength in its advertising revenue in the first quarter. Analysts saw many positives from the quarterly earnings report and also have some questions ahead. The Snap Analysts: Morgan Stanley analyst Brian Nowak reiterates an Overweight rating and...