Alcohol vs. Cannabis

For the first time ever, the number of Americans who consume cannabis on a nearly daily basis has surpassed the number of people who drink that often, a shift some 40 years in the making as recreational marijuana use become more mainstream and legal in some form in nearly half of U.S. states. A new...

A report from data company Brightfield Group shows that cannabis continues to come up as a substitute for alcohol among consumers, especially for the Gen Z demographic, reported Green Market Report. Three consumer subgroups have been identified in the report: Wellness Seekers, Trendy...