MMA

In partnership with Chiliz, the Professional Fighters League announced it will launch Fan Token, a collectible digital asset, to increase engagement. What Happened: PFL delivers a differentiated experience to over 450 million fans who are underserved in the fast-growing sport of MMA. In late...

DraftKings Inc (NASDAQ: DKNG) announced Thursday that it is the sportsbook and daily fantasy partner for UFC, the world’s premier MMA organization. What Happened: DraftKings, an online betting and iGaming leader, will now be able to offer fans “in-game promotions, activations...

The Professional Fighters League, a fast-growing and innovative sports organization, has formally announced a partnership with Socios to provide blockchain fan tokens. As part of the development, Benzinga chatted with PFL CEO Peter Murray. About The Professional Fighters League The PFL...

Is there room for more than one major MMA league? The Professional Fighters League is adamant that there is simply more demand than supply for quality MMA fights, and the league is looking to fill the gap. After signing a multiyear deal with ESPN, the PFL saw 46% year-over-year growth in its TV...

The Professional Fighters League is taking major steps toward fixing the lack of equal pay for female athletes, becoming the first professional sports league to guarantee equal payouts for female and male fighters. The MMA league is set to host playoffs at MGM Resorts International (NYSE...

It was arguably one of the most exciting fights in UFC history. The year was 1999. Frank Shamrock vs. Tito Ortiz. Ortiz had three consecutive wins before the fight, with one being a 0:16 submission against Jeremy Screeton.  He was also noticeably bigger than Shamrock, and had more fights under...

Bellator MMA announced a new multi-year exclusive partnership with cbdMD Inc (NYSE: YCBD), a consumer cannabidiol) brand. As part of the agreement, mixed martial arts organization Bellator MMA will give cbdMD exclusive branding rights inside the Bellator cage. CbdMD president Caryn Dunayer said in...

The dollars are still being counted, but it’s looking pretty clear that the Floyd "Money" Mayweather Jr.–Conor McGregor fight will be the biggest box-office bout in history. Mayweather, who beat mixed-martial arts champion McGregor on a 10-round TKO Saturday in Las Vegas, has now been...

In what could go down as the biggest fight of all time, the McGregor-Mayweather fight has generated quite the interest, with vicious trash talk during the pugilists' four-stop world tour. With the first batch of tickets going on sale on Monday, TicketIQ, a secondary ticket market...

UFC’s first major event in the state of New York, UFC 205 at Madison Square Garden Co (NYSE: MSG)’s flagship arena, broke a number of records. Breaking Records And Taking Names The event’s $17.7 million gate was a new record for both UFC and Madison Square Garden. The event had...