nPario

What happens when a former Yahoo! VP starts a new firm and joins forces with a company that specializes in tag management? We're about to find out now that nPario, a company that aims to empower business users to drive more relevant experiences for their customers through data, has joined forces...

Rejection is the tip of the iceberg. Contrary to the ultra-happy stories that most entrepreneurs share about the experience of launching a new startup, the job isn't always a piece of cake. “Funding is a strange beast,” Bassel Ojjeh, the former Senior VP of the Strategic Data Solutions division...

Startups often think that getting funded is a grand achievement. But is it? Bassel Ojjeh doesn't think so. As the former Senior VP of the Strategic Data Solutions division at Yahoo! (NASDAQ: YHOO) and the founder of several companies, Ojjeh came to this conclusion with years of experience. “I'd...