Super 8

Social media has become the “biggest, fastest and most honest” focus group, says Fizziology President and Co-Creator. As a result of the firm's analysis (which predicted that Super 8 would bring in $37 million – just $500K more than the film's opening weekend haul of $36.5 million), Hollywood is...

Judging by the some of the recent failures at the box office, you might be wondering if moviegoers are getting smarter, pickier, or both. Two weeks ago, Super 8 performed fairly well by industry standards but fell below my own $70 million prediction. While there were signs that the film wouldn't...

According to a report by Wunderlich Securities, box office for the top 12 movies fell 5.9% to $144.8.7 million “with Super 8 emerging as the #1 weekend movie with an about-20% better-than-expected $37.0mm.” “20th Century Fox's X-Men prequel fell 55% from its opening weekend to $25.0mm, with cume...

The long-awaited JJ Abrams epic* finally hits theaters today. With teaser trailers running since early last year and numerous full-length trailers and TV spots airing for the past six months, Super 8 is one of the most hyped films of the summer movie season. But it is the writer and director (JJ...