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McDonald's CEO Defends Company's Marketing, Wage Scale During Shareholders' Meeting
Thursday, May 22, 2014 - 2:33pm | 588Fighting back against disruptive protests outside its corporate headquarters and strong criticism inside, McDonald's (NYSE: MCD) CEO Don Thompson defended his company's wage scale, as well as its marketing practices, during the company's annual shareholders' meeting. Disgruntled McDonald's...
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Dispatches From The Fast-Food Wars: McDonald's Revamp, BK's Good 1Q And Taco Bell Focuses On Foodies
Friday, April 25, 2014 - 3:26pm | 663Things are heating up in the already competitive fast-food sector. Along with the recent Taco Bell (NYSE: YUM) breakfast menu campaign – that takes direct aim at industry giant McDonalds (NYSE: MCD) – and Mickey-D's counter-offensive, there have been other developments all along the fast food...
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Taco Bell Introduces New Breakfast Menu, Takes Aim At McDonald's
Thursday, March 27, 2014 - 2:46pm | 491Breakfast may be a person's most important meal of the day, but it's also a hugely competitive market for fast-food restaurants. According to the food industry web site Technomic, about 28 percent of the top fast-casual chain restaurants currently offer breakfast, up 8.8 percent from the third...