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What's Next For Destiny? Bungie Reveals Multi-Year Plan After Layoffs
Friday, August 9, 2024 - 4:30pm | 598Bungie has reassured the Destiny community that its commitment to the franchise remains steadfast, even as the studio undergoes significant changes. Following the recent layoffs that saw 220 employees let go, Bungie emphasized that Destiny is set to embark on another “multi-year journey,...
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Sony's Bungie Faces Layoffs And Game Release Delays: 'Today Is A Sad Day,' CEO Says
Tuesday, October 31, 2023 - 4:28pm | 346Sony Group Corp.'s (NYSE: SONY) Bungie, the developer behind Destiny 2, has joined the growing list of video game studios facing layoffs in 2023. The extent of the layoffs remains unspecified, and employees were informed of the downsizing on Oct. 30, IGN reported. Bungie CEO Pete Parsons wrote...
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3 ETFs For Investors To Watch In February: Value Stocks, Video Games And Semiconductors
Wednesday, February 2, 2022 - 8:20pm | 725A new month is here and with it comes events and news items that can drive the direction of stocks and certain sectors. Here’s a look at some ETFs that should be on investors’ radars for the month of February. Roundhill BITKRAFT Esports & Digital Entertainment ETF (NYSE: NERD...
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Sony Strikes Back In Gaming Wars With Acquisition Of Former Microsoft Game Developer Bungie
Monday, January 31, 2022 - 4:56pm | 631Sony Group Corp (NYSE: SONY) subsidiary Sony Interactive Entertainment on Monday announced plans to acquire independent video game developer Bungie for $3.6 billion. What To Know: Sony aims to gain access to Bungie’s approach to live game services and...
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Nasty Reviews Unlikely To Hurt Activision's 'Destiny'
Saturday, September 13, 2014 - 4:26pm | 855Activision Blizzard, Inc. (NASDAQ: ATVI) announced Wednesday that "Destiny" set a new record after having the "most successful new video game franchise launch" of all time. The publisher -- which is famous for the "Call of Duty" franchise -- secured the "...
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Activision's $58 Million TV Promo Budget Could Double In 2014
Monday, July 7, 2014 - 12:25pm | 502Activision (NASDAQ: ATVI) plans to spend $500 million on its newest franchise, Destiny. This budget includes any and all aspects of the game, from development and distribution to packaging and global promotions. When Activision announced its budget, no one knew how much of it would be spent on...
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Bungie Looks Like The Pixar Of Game Development
Wednesday, June 18, 2014 - 10:17am | 552Is Bungie, the creator of the Halo franchise, on par with Pixar? The two companies may not appear to be related, but they are similar in a handful of ways. Both studios have produced a billion-dollar franchise (Pixar's Toy Story and Bungie's Halo). Both studios were once owned by massive...
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Will Destiny Be The Biggest Game Launch In History?
Tuesday, June 17, 2014 - 4:54pm | 538Activision (NASDAQ: ATVI) could set a new industry record by teaming up with Bungie, the creator of the Halo franchise. Bungie is one of the most respected developers within the video game industry. The company was once owned by Microsoft, which used the Halo franchise to launch and promote the...
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Why Is Activision Spending $500 Million On One Game?
Wednesday, May 7, 2014 - 12:32pm | 591Activision (NASDAQ: ATVI) is planning to spend a colossal amount of money on just one video game. According to Reuters, the company -- which is famous for producing the Call of Duty franchise -- could spend as much as $500 million on Destiny. Set for release on September 9, 2014, Destiny is...
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Four Ways Apple Could Spend $80 Billion
Wednesday, July 20, 2011 - 5:17pm | 1540With nearly $80 billion in cash, the Mac maker has plenty of spending money. But how should it be used? Around the offices at Benzinga, some have said (perhaps jokingly) that Apple (NASDAQ: AAPL) should attempt to cure cancer to keep Steve Jobs alive. Obviously that's not going to happen. I don't...