Cynthia Salarizadeh

Cynthia Salarizadeh stands at the forefront of the cannabis industry as a businesswoman and a catalyst for change. Her journey, marked by personal tragedy and professional triumphs, offers a glimpse into the heart of an industry on the brink of global acceptance. Through her leadership at Asha...

Being home to the largest cannabis market in the world, and with a population of 39 million people, California is a key state for any cannabis brand to master. Having products available in as many dispensaries as possible was always top priority for companies. Due to shelter-in-place orders, that...

This article by Cynthia Salarizadeh was originally published on Green Market Report, and shared exclusively with Benzinga Cannabis. As journalists, brand owners and industry professionals, daily we must interact and engage with communication specialists to accomplish a myriad of goals. Like...

The California Department of Tax and Fee Administration has announced that it will increase taxes on the regulated cannabis industry yet again. The markup rate for the marijuana excise tax will increase from 60% to 80% on New Year’s Day. This rate is used to...

Not long ago, the cannabis industry could take pride in the higher-than-usual percentage of C-suite positions occupied by women, with roughly 1-in-3 of these posts held by a woman. This number plummeted in just a couple of years, however, dropping from 36 percent in 2015 to 27 percent in 2017...

The last week of 2018 was a bit slower than most, but this didn't stop the news cycle completely, as Thailand became the first country in Southeast Asia to legalize marijuana for medicinal and research purposes, and the Israeli Parliament passed a law allowing for medical cannabis exports. On...

The first recreational cannabis sales were made in  Massachusetts this week, although only two stores — New England Treatment Access, or NETA, in Northampton and Cultivate Holdings in Leicester — were allowed to service customers. “Tuesday was another...

As competition in the legal cannabis industry intensifies, participants are finding marketing and public relations key to staying at the front of the pack.  PR And Marijuana  Branding allows a company to communicate their identity to customers, and PR helps cannabis companies net media...

Canada is now the second country in the world to fully legalize cannabis, allowing adults to consume marijuana for recreational purposes. Much has been said about the move, with journalists and experts discussing various topics ranging from the impact on the Canadian economy, to the pitfalls it may...

Cannabis is slowly taking root in increasingly tolerant communities. The incremental decriminalization or legalization of cannabis across the world has fed an expanding international market trading the plant, its extracts and its end products. "2018 has seen a lot of trends in cannabis, but...

AxisWire, a Cannabis-focused PR tech-suite provider, and Green Market Report on Monday issued their 2018 Cannabis Trend Report, highlighting the most relevant tendencies in the marijuana industry. This year has seen major news items in the sector, ranging from the FDA’s approval of GW...

A shortened week brought less cannabis news than usual, providing the people in the industry with a chance to exhale and look back at the convoluted weeks leading up to the Fourth of July holiday.  We did witness some relevant action. Zynerba Pharmaceuticals Inc (NASDAQ: ZYNE) reported...

This was another busy week for cannabis stocks, with Canadian grower Canopy Growth listing on the NYSE, Khiron Life Sciences on the TSX Venture Exchange, investments surpassing $3 billion, and the New York Democratic Party saying it's overtly endorsing marijuana legalization. “The...

This has been yet another busy week for cannabis companies. The United States Marijuana Index, which tracks 17 of the largest marijuana stocks in the U.S., closed the week roughly flat. Meanwhile, the North American Marijuana Index, which also includes Canadian stocks, posted gains of approximately...

The cannabis industry witnessed the debut last month of AxisWire, a company conceived to offer a one-stop-shop for cannabis industry entrepreneurs looking to expose and grow their brands and journalists seeking the latest industry news. Think of a PRNewswire-style site created exclusively for the...