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Advertisers Protest Internet Explorer 10 "Do Not Track" Feature; Users Should Rejoice
Friday, October 5, 2012 - 8:39am | 900There is something disconcerting about the state of internet advertising. Web users are constantly "tracked," and advertisers use this massive cache of data about individuals' browsing patterns to customize relevant ads. Most internet surfers are undoubtedly aware of how this surveillance of their...
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Facebook, Click Fraud, and Digital Advertising Deception
Thursday, August 9, 2012 - 11:22am | 2003Click fraud and its perpetrators hit national headlines this month after Long Island startup Limited Run decided to discontinue its Facebook (NASDAQ: FB) advertising on suspicions of bot ad clicks. The underlying difficulty of advertising on the Internet, however, is nothing new. John M. Simpson...
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Will Obama's Privacy Bill Protect Us from Google?
Thursday, February 23, 2012 - 7:21am | 675In the aftermath of privacy breaches and consumer outrage, the Obama administration has introduced the “Consumer Privacy Bill of Rights.” According to the Associated Press, the bill includes privacy protections with “voluntary but enforceable rules.” Administration officials are urging tech...