influencers

Last year, a mere 13% of influencers managed to earn over $100,000, highlighting the challenges of making a living in the digital content creation space. What Happened: During a segment on CNBC’s Last Call on Tuesday, Clint Brantley, a prominent Fortnite streamer on TikTok and other...

By Lucía Tedesco via El Planteo, adapted for Benzinga. The digital landscape is being transformed in Spain with the approval of the new "Influencer Law," which regulates the activity of these "users of special relevance." Such figures will have to assume...

In response to the growing popularity of GLP-1 based weight loss drugs, TikTok has taken action against users who frequently post about these medications, STAT News reports. Content Crackdown: Many accounts were suspended in early July, including those of content creators who discuss their weight...

In what could be seen as Twitter's latest dig at Meta Platforms Inc's (NASDAQ:META) Threads app Elon Musk's social media platform on Thursday began paying its creators from its ad revenue sharing program, some of who earned as much as $37,050. More on earnings in a bit. What Happened, And What Is...

"BitBoy Crypto" YouTube influencer Ben Armstrong told a federal court on Monday that a tweet he posted from the Bahamas last week had been a joke and should not be considered as harassment or a threat. A judge told him to be careful.  Armstrong, who's among the influencers named...

This article was originally published on April 19, 2022. Robert Kiyosaki, the author of "Rich Dad, Poor Dad," in a tweet on Monday, said "the rats and rodents running Twitter are running for cover" due to Tesla CEO Elon Musk. I LOVE ELON MUSK. He turned on the...

This article was originally published on NisonCo and appears here with permission. In the age of digital marketing, it seems influencers, email marketing, SEO, and social media reign supreme. Are there any classic marketing tactics that have withstood the test of time? The...

The following post was written and/or published as a collaboration between Benzinga’s in-house sponsored content team and a financial partner of Benzinga. Yoola, a leading YouTube Multi-Channel-Network with over 1.8bn subscribers, and eHold, a technology-focused group, are building the...

When Tesla Inc (NASDAQ: TSLA) CEO Elon Musk in 2018 famously tweeted “funding secured” and promised to take Tesla private at $420 a share, investors took notice. Although he never followed through, the tweet cost him and the company a combined $40 million to settle fraud charges with...