Michael Jordan

Michael Jordan and LeBron James are arguably the two greatest basketball players ever to step foot on a NBA court. Yet the accomplishments of James and Jordan extend well beyond the floor. Nearly 14 years after Jordan’s retirement in 2003, Nike Inc (NYSE: NKE) executives were still touting...

Kanye West is trying to take over the sports world. Some (including himself) have called him this generation's Michael Jordan, as his Yeezy 350 Boost shoes have amassed viral popularity and have seen incredible demand. West announced last month he was getting into the basketball shoe market...

Last week, the NBA took a stand against what it sees as a discriminatory bill in North Carolina that limits transgender public restroom use. In response to the bill, the NBA has moved the location of the 2017 NBA All-Star Game out of Charlotte, North Carolina. “While we recognize that the...

Michael Jordan was a pretty good basketball player and might be an even smarter businessman. In 2014, Jordan became the first athlete to reach $1 billion in net worth. "Jordan is in a league of his own," Darren Heitner, founder of the Sports Agent Blog, told Benzinga at the time....

In a new report, analyst Kate McShane breaks down the results of Citi Research’s annual U.S. basketball footwear survey. McShane identifies the top trends in basketball footwear and which stocks are Citi’s top footwear picks. According to the report, Michael Jordan and Nike Inc (...

NBA basketball legend Michael Jordan showed up for Roger Federer's first-round match at the U.S. Open August 26. According to The Wall Street Journal, Jordan wasn’t there simply to cheer on a fellow superstar. Jordan’s appearance was all about marketing and a...

NBA star Kevin Durant’s recent deal to become spokesman for the zero-calorie drink Sparkling Ice raises, once again, the question of just how much value celebrity endorsements bring to a brand. One thing is clear, however. Although the terms of Durant’s deal with Sparkling Ice...

He's been retired for a decade now, but Michael Jordan is once again in the headlines. According to Forbes, Jordan has become the first athlete in history to be worth at least $1 billion. "Jordan is in a league of his own," Darren Heitner, founder of the Sports Agent Blog, told...

For small cap investing, the presence of a celebrity owner, spokesperson or other affiliation can often times be a very bullish factor for a stock. It cannot be underestimated what Michael Jordan did for Nike (NYSE: NKE). Nike's rival, Under Armour (NYSE: UA), has also benefitted greatly from...

The New York Times (NYSE: NYT) recently ran an article about the effects of the recession on owners of the nation's professional sports teams. Over the past few decades, the price of professional sports teams seemed to go nowhere but up. It was a good business to get into because it seemed like no...