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Why Are Consumers Turning To Cannabis Concentrates?
Tuesday, November 1, 2022 - 4:52pm | 353According to The Brightfield Group, a cannabis analytics firm, cannabis consumers are turning to extracts and concentrates as they seek more bang for their buck. Falling flower prices and economics of scale behind producing extracts such as live resin or rosin, weigh in as factors that...
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Discover Consumers Sentiment & Buyer Behavior With Brightfield Group's New Cannabis Platform
Tuesday, October 4, 2022 - 10:32am | 711Software as a service cannabis platform Brightfield Group confirmed Tuesday the launch of its Cannabis Brand Health Platform. This new solution provides an in-depth view of brand health derived from first-party consumer data, allowing cannabis brands across the United States to optimize their brand...
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Cannabis Execs: Uptick In Enforcement Does Not Signal Increase In Violations
Tuesday, September 3, 2019 - 3:10pm | 744Major cannabis players have found themselves in some form of compliance hot water in recent weeks. Curaleaf Holdings Inc (OTC: CURLF) found itself having to respond to a Food and Drug Administration's letter regarding CBD product marketing. Harvest Health & Recreation Inc (OTC: HRVSF) had...
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This Research Firm Sees A Huge Opportunity In The European CBD Market
Tuesday, March 26, 2019 - 8:01am | 564Europe's Cannabidiol (CBD) market is poised to grow quickly, according to analytics and research firm Brightfield Group. A report released Tuesday found the continent's CBD market could reach $416 million and uptick quickly. The report forecasted the continent's CBD market is expected...
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Different Smokes For Different Folks: The Industry Reaction To Altria's $1.8B Cronos Group Investment
Thursday, March 14, 2019 - 8:15am | 817Tobacco company Altria Group (NYSE: MO)'s C$2.4-billion ($1.8 billion) investment in cannabis mega player Cronos Group (NASDAQ: CRON) was completed March 8. This gives Altria a 45-percent stake in the Canadian cannabis brand; the now-finalized deal is the tobacco industry’s largest...