Cupertino

Tech bull Daniel Ives has urged Tim Cook‘s Apple Inc. (NASDAQ:AAPL) to make quick moves and acquire Perplexity AI for its search engine. What Happened: Stating that Apple was kind of a “yawner” at the WWDC 2025 event, Dan Ives said the iPhone maker needs to “make a move,...

Apple, Inc. (NASDAQ: AAPL) may have had its fair share of problems in 2022 but that didn't stop it from ruling the roost in the smartphone market. What Happened: Apple took eight spots in the top 10 best-selling smartphones in 2022, a first for a brand, data released by...

Over a month after saying Apple Inc. (NASDAQ:AAPL) might have canceled iPhone SE 4, a top analyst says the company is restarting it — and the entry-level phone could now upstage iPhone 16.  What Happened: Ming-Chi Kuo, an analyst at TF International Securities and popular Apple leaker, took to...

Apple Inc’s (NASDAQ: AAPL) valuation fell below the $2 trillion mark on Tuesday for the first time since March 2021. What Happened: The Tim Cook-led company’s shares closed 3.7% lower at $125.07 on Tuesday, according to data from Benzinga Pro. The...

The Sao Paulo court fined Apple Inc. (NASDAQ: AAPL) for selling iPhones without the power adapter.  What Happened: A Brazilian court has fined Apple 100 million reais ($19 million) in a case filed by the association of borrowers, consumers and taxpayers, accusing the Cupertino-based company of...

Apple Inc. (NASDAQ: AAPL) has communicated to employees at its store in the Baltimore suburb of Towson, Maryland, that they won't receive the perks it plans to give their counterparts at other stores and its corporate staff. What Happened: Cupertino said it is withholding the new benefits from...

Apple Inc. (NASDAQ: AAPL) suppliers are gradually establishing new production facilities in the U.S., with a focus on California, to move more manufacturing out of China. What Happened: Apple released a supplier list for the financial year 2021, which shows that 48 of the...

A key Apple Inc. (NASDAQ: AAPL) supply chain executive, Tony Blevins, is reportedly leaving the Tim Cook-led company. What Happened: Blevins’s exit comes after a TikTok video featuring him making uncharitable remarks about women went viral, reported Bloomberg. "I have rich cars,...

A portion of Apple Inc’s (NASDAQ: AAPL) headquarters in Cupertino, California needed to be evacuated on Tuesday after an envelope containing a white powder was discovered. What Happened: The incident took place in Apple Park’s Section 8, according to a report by Apple Insider. Aerial...

Apple Inc.'s (NASDAQ: AAPL) retail store workers are in for a windfall, as Cupertino is reportedly raising pay for them. What Happened: Apple announced the pay hikes this week during store briefings and meetings with individual employees, Bloomberg reported, citing people with the knowledge of...

Apple Inc. (NASDAQ: AAPL) on Wednesday announced it will discontinue "iTunes U" at the end of next year, as first reported by MacRumors. What Happened The consumer electronics giant said it is abandoning the learning platform as it has been "hard at work building the next generation...

Apple Inc. (NASDAQ: AAPL) has received a patent for "synthetic group selfie" from the United States Patent and Trademark Office, as first reported by Patently Apple. According to the patent, an Apple device user can invite others to join them in a selfie remotely using their own devices....

Apple Inc. (NASDAQ: AAPL) is reopening more than 25 stores in the United States, moving towards a gradual resumption of its retail business worldwide. What Happened In a letter to customers released Sunday, Apple’s head of retail, Deirdre O’Brien, announced that the iPhone maker...

Each day, Benzinga takes a look back at a notable market-related moment that occurred on this date. What Happened On April 1, 1976, Steve Jobs, Steve Wozniak and Ronald Wayne teamed up to establish Apple Computer Inc. Where The Market Was The S&P 500 closed around 102.24, and the Dow Jones...

Tesla Inc (NASDAQ: TSLA) needs lots of new office space for its employees. Serendipitously, Apple Inc. (NASDAQ: AAPL) is in the process of moving thousands of its new employees to a new campus. Movin' On Up In a research report Thursday, Trip Chowdhry of Global Equities Research stated Tesla will...